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by Dr. Keith True, DVM | Nov 1, 2025 | Animal Health Industry - Views, Views
Within my new startup practice and even before that, I’ve noticed a continuing trend. Pet owners are coming in with specialty quotes for non-routine surgeries that are completely unaffordable. Whether it’s an orthopedic procedure, an abdominal explore, a... read more
by William (Will) Lindus | Nov 1, 2025 | Veterinary Practice - Views, Views
Pumpkin spice is back, sweaters are out, and Veterinary teams are juggling costumes, holiday boarding, and end-of-year craziness. Meanwhile, the leaves are falling—and so is your patience with the mysteriously slow front-desk computer, the glitchy imaging workstation,... read more
by Shannon Nowak | Nov 1, 2025 | Veterinary Practice - Views, Views
As the year winds down, most of us in Veterinary medicine are juggling busy appointment books, holiday schedules, and the usual end-of-year personal and professional chaos. But before the calendar flips, there’s another important task that deserves a spot on your... read more
by Dr. Megan Sprinkle, DVM, DACVIM | Nov 1, 2025 | Animal Health Industry - Views, Views
Every day, you make dozens of critical decisions for your personal and professional life, but there’s one decision that may have more impact on your career trajectory and fulfillment than any other: who you allow to influence your thinking, shape your beliefs,... read more
by Dr. Joel Parker, DVM | Nov 1, 2025 | Veterinary Practice - Views, Views
I recently heard about a DVM who stepped down from a leadership role to return to the trenches as a technician. Why? Less responsibility, less stress, and more joy in hands-on technical work compared to managing finances, clients, and staff. This story raises a... read more
by Dr. Jason Epstein, DVM | Nov 1, 2025 | Veterinary Practice - Views, Views
Veterinary medicine has always stood apart as a profession built on ethics, integrity, and trust. We have advanced science, relieved suffering, and deepened the human–animal bond. From food systems to family pets, our oath commits us to protect animal health and... read more
by Stith Keiser | Nov 1, 2025 | Veterinary Practice - Views, Views
Most people don’t associate a high-altitude backcountry adventure with the operation of a Veterinary hospital. One is rooted in solitude, grit, and navigating unpredictable terrain—both literally and figuratively. The other involves clinical precision, fast-paced... read more
by Stacy Pursell | Nov 1, 2025 | Animal Health Industry - Views, Views
Hiring is one of the most important things a business does. The right hire can accelerate growth, spark innovation, and lift a team. The wrong hire? It can create conflict, drain resources, and derail momentum. Yet even experienced leaders and HR professionals still... read more
by Catherine Haskins | Nov 1, 2025 | Veterinary Practice - Views, Views
Subtitles used to be reserved for foreign films, helping us understand French detectives or keep up with fast-talking British dramas. But today, according to The Guardian, most of Gen Z watches television with subtitles on . . . even when everyone’s speaking perfect... read more
by Dr. Eleanor M. Green, DVM, DACVIM, DABVP | Nov 1, 2025 | Veterinary Practice - Views, Views
I believe we can all agree that the Veterinary Client Patient Relationship (VCPR) is a foundational concept in Veterinary medicine that establishes necessary trust, communication, and accountability between veterinarians, their clients, and their animal patients.... read more
by Bruce L. Truman, MBA | Nov 1, 2025 | Animal Health Industry - Views, Views
This September, the Grand America Hotel in Salt Lake City became the epicenter of Veterinary leadership and innovation as VetForum USA 2025 welcomed senior executives, Veterinary consolidators, technology leaders, and innovators from across the country. As always,... read more
by Bruce L. Truman, MBA | Oct 1, 2025 | Animal Health Industry - Views, Views
The Kansas City Animal Health Summit once again delivered on its reputation as the premier stage for innovation, collaboration, and thought leadership in animal health. This year’s event showcased the strength of the Kansas City Animal Health Corridor and underscored... read more
by Dr. Joel Parker, DVM | Oct 1, 2025 | Veterinary Practice - Views, Views
Whether you’ve purchased an existing Veterinary practice or launched one from scratch, one of the most critical—and daunting—tasks is setting fees for your services and products. Product pricing might seem straightforward: just follow the Manufacturer’s Suggested... read more
by Stacy Pursell | Oct 1, 2025 | Animal Health Industry - Views, Views
“If you are in your comfort zone, you are not growing.” “Do something every day that makes you uncomfortable.” “If you are not doing anything that makes you uncomfortable, you are not growing.” These aren’t just motivational one-liners—they’re a call to action for... read more
by Shannon Nowak | Oct 1, 2025 | Veterinary Practice - Views, Views
Veterinary medicine is often described as more than just a job—it’s a profession that draws people who are deeply committed to animals and their well-being. But just as important as the care we provide to patients is the environment we create for one another. Our... read more
by William (Will) Lindus | Oct 1, 2025 | Veterinary Practice - Views, Views
October is the season of pumpkins, costumes, and things that go bump in the night. But for Veterinary practices, the truly frightening creatures aren’t lurking in haunted houses — they’re prowling in your email inboxes, your networks, and your aging computer systems.... read more
by Catherine Haskins | Oct 1, 2025 | Veterinary Practice - Views, Views
My ultimate favorite time of year is the fall—especially here in the Midwest. Each day brings a new palette of color, the air carries that crisp, earthy scent, and yes, it’s finally time to pull out the soup recipes. (Let’s be honest, nothing says self-care quite like... read more
by Dr. Keith True, DVM | Oct 1, 2025 | Veterinary Practice - Views, Views
Last month, I made the case that financial freedom, not wellness programs or surface-level perks, is the real antidote to burnout, and that practice ownership is the most reliable way to achieve it. This month, I want to go deeper into the how: building a strategy... read more
by Dr. Eleanor M. Green, DVM, DACVIM, DABVP | Oct 1, 2025 | Animal Health Industry - Views, Views
The Stage Has Been Set Has anyone else noticed the rapid-fire rate of change predominating in our world today? Even the rate of change is increasing and change has been described as exponential for the first time in human history. Within Veterinary medicine itself,... read more
by Dr. Jim Lloyd | Oct 1, 2025 | Animal Health Industry - Views, Views
Debate continues in the practice sector of the U.S. animal health industry over whether the ongoing scarcity in the Veterinary workforce should be addressed through improving productivity or by expanding the workforce. Unfortunately, the debate is generally framed in... read more
