Owners tend not to draw lines between the dogs, cats, or horses they love. The commercial worlds built around each of those species tend to draw them constantly. In many animal health organizations, companion animal and equine sit under the same commercial umbrella. Sometimes that means one P&L, one marketing budget, or one field representative […]
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Deven Vespi
Recent Posts
I was having lunch with a colleague when the conversation turned to a deal we had been following from the outside. A well-regarded animal health company had been acquired, and the CEO, someone who had built the business over the better part of a decade, had agreed to stay on through the transition. I remember […]
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“Willkommen in Österreich!” the sign said at the border between Germany and Austria. While looking past the sign out the window, I saw green rolling hills, and they immediately brought to mind the movie I most associate with Austria: The Sound of Music. I was seated in the passenger seat on a work trip with […]
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Walk into a major Animal Health negotiation today, whether it’s a supply agreement, a distribution partnership, or a corporate practice contract and you’ll see something that would have been less common thirty years ago: women not just participating, but leading. Veterinary medicine has undergone a profound demographic shift. Women now make up the majority of […]
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