Animal Health Industry – Views
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by Bruce L. Truman, MBA | Jan 1, 2026 | Animal Health Industry - Views, Views
I’ve spent a lot of time working with founders and companies striving to address challenges or fill service gaps in the Veterinary industry. Sometimes I work in an area I am familiar with, and other times I am challenged to broaden my perspective or question my... read more
by Dr. Jim Lloyd | Jan 1, 2026 | Animal Health Industry - Views, Views
(Editor’s Note: This article is excerpted from: Lloyd, J.W. and L.M. Greenhill. The Veterinary specialist faculty shortage: it is not all about the numbers. Vet Ophthalmol. https://doi.org/10.1111/vop.70034, 2025.) Pet owner demographics are changing. In the US,... read more
by Dr. Megan Sprinkle, DVM, DACVIM | Jan 1, 2026 | Animal Health Industry - Views, Views
I sat across the virtual table from Dr. Michael Q. Bailey, current AVMA president, excited to hear his vision for 2026. I asked: “What should Veterinary medicine focus on for the biggest impact on the profession?” Would he say increasing diversity?... read more
by Catherine Haskins | Jan 1, 2026 | Animal Health Industry - Views, Views
Every January, we write our resolutions with the best of intentions. We promise ourselves we’ll eat better, sleep more, set boundaries, find balance, and chase that long-delayed dream. And yet—by February—many of those goals have evaporated as quickly as they were... read more
by Stacy Pursell | Jan 1, 2026 | Animal Health Industry - Views, Views
Every now and then, I hear a thoughtful question from women in the Animal Health industry and Veterinary profession: “Why are so many of the high-level roles still held by men even when the profession is mostly female?” It is a great question and one worth exploring.... read more
by Bruce L. Truman, MBA | Dec 1, 2025 | Animal Health Industry - Views, Views
New Orleans was more than just a destination in late October. For Veterinary professionals from across the U.S., the gathering in New Orleans provided a hub of inspiration, deal-flow, and community. The Vet Together event (October 27-29) provided hospital leaders,... read more
by Dr. Joel Parker, DVM | Dec 1, 2025 | Animal Health Industry - Views, Views
Your practice manager walks in, closes the door, and drops the bomb: your “irreplaceable” associate DVM and your lead LVT just resigned . . . to open a brand-new clinic 5.1 miles away. Worse, you later discover your fee schedule, SOPs, and a chunk of your client list... read more
by Dr. Jim Lloyd | Dec 1, 2025 | Animal Health Industry - Views, Views
After much debate and handwringing, the College of Veterinary Medicine at the Western University of Health Sciences–having developed and successfully implemented the very first full-scale distributive model of Veterinary medical clinical education–was awarded full... read more
by Dr. Keith True, DVM | Nov 1, 2025 | Animal Health Industry - Views, Views
Within my new startup practice and even before that, I’ve noticed a continuing trend. Pet owners are coming in with specialty quotes for non-routine surgeries that are completely unaffordable. Whether it’s an orthopedic procedure, an abdominal explore, a... read more
by Dr. Megan Sprinkle, DVM, DACVIM | Nov 1, 2025 | Animal Health Industry - Views, Views
Every day, you make dozens of critical decisions for your personal and professional life, but there’s one decision that may have more impact on your career trajectory and fulfillment than any other: who you allow to influence your thinking, shape your beliefs,... read more
by Stacy Pursell | Nov 1, 2025 | Animal Health Industry - Views, Views
Hiring is one of the most important things a business does. The right hire can accelerate growth, spark innovation, and lift a team. The wrong hire? It can create conflict, drain resources, and derail momentum. Yet even experienced leaders and HR professionals still... read more
by Bruce L. Truman, MBA | Nov 1, 2025 | Animal Health Industry - Views, Views
This September, the Grand America Hotel in Salt Lake City became the epicenter of Veterinary leadership and innovation as VetForum USA 2025 welcomed senior executives, Veterinary consolidators, technology leaders, and innovators from across the country. As always,... read more
by Bruce L. Truman, MBA | Oct 1, 2025 | Animal Health Industry - Views, Views
The Kansas City Animal Health Summit once again delivered on its reputation as the premier stage for innovation, collaboration, and thought leadership in animal health. This year’s event showcased the strength of the Kansas City Animal Health Corridor and underscored... read more
by Stacy Pursell | Oct 1, 2025 | Animal Health Industry - Views, Views
“If you are in your comfort zone, you are not growing.” “Do something every day that makes you uncomfortable.” “If you are not doing anything that makes you uncomfortable, you are not growing.” These aren’t just motivational one-liners—they’re a call to action for... read more
by Dr. Eleanor M. Green, DVM, DACVIM, DABVP | Oct 1, 2025 | Animal Health Industry - Views, Views
The Stage Has Been Set Has anyone else noticed the rapid-fire rate of change predominating in our world today? Even the rate of change is increasing and change has been described as exponential for the first time in human history. Within Veterinary medicine itself,... read more
by Dr. Jim Lloyd | Oct 1, 2025 | Animal Health Industry - Views, Views
Debate continues in the practice sector of the U.S. animal health industry over whether the ongoing scarcity in the Veterinary workforce should be addressed through improving productivity or by expanding the workforce. Unfortunately, the debate is generally framed in... read more
by Dr. Keith True, DVM | Sep 1, 2025 | Animal Health Industry - Views, Views
Burnout in Veterinary medicine is not just a buzzword. It is the reality for too many veterinarians. I have watched bright-eyed graduates lose their spark within a few years, and I have seen seasoned colleagues question the career they once loved. Even before I... read more
by Catherine Haskins | Sep 1, 2025 | Animal Health Industry - Views, Views
Veterinary medicine has always been driven by a mission of care for animals, people, and communities. Now, that mission is expanding to include another urgent priority: the health of our planet. This September, that commitment takes center stage with the launch... read more
by Stacy Pursell | Sep 1, 2025 | Animal Health Industry - Views, Views
“God, grant me the serenity to accept the things I cannot change, Courage to change the things I can, And wisdom to know the difference.” — The Serenity Prayer This timeless quote, often associated with recovery communities, has broad relevance in every corner of... read more
by Bruce L. Truman, MBA | Sep 1, 2025 | Animal Health Industry - Views, Views
The American Veterinary Medical Association (AVMA) Convention 2025, held in conjunction with the 40th World Veterinary Association (WVA) Congress, provided over 700 hours of continuing education (CE) sessions, encompassing a diverse range of topics. For me, there were... read more
