by Bruce L. Truman | Mar 11, 2024 | Animal Health Industry - Views, Views
What happens in Vegas . . . needs to come home with you! That is, if you attended the 2024 Western Veterinary Conference (WVC) and learned about all the innovations happening in the Veterinary industry! Attendees at this year’s conference had plenty of opportunities... read more
by Bruce L. Truman | Feb 6, 2024 | Animal Health Industry - Views, Views
VMX 2024 and the VetParters 2024 conference proved to be an exceptional gathering that left attendees inspired and invigorated. This article aims to provide a recap of events, highlighting key themes, notable speakers, and the impact on the Veterinary community. The... read more
by Bruce L. Truman | Jan 7, 2024 | Animal Health Industry - Views, Views
Innovative, disruptive, radical . . . the number of creative ideas, products, and services presented at the Petcare Innovation Summit (https://petcareinnovationusa.com/events/petcare-innovation-usa-2023) and the Plug & Play (https://www.plugandplaytechcenter.com)... read more
by Bruce L. Truman | Oct 5, 2023 | Animal Health Industry - Views, Views
What if you could meet industry decision-makers and innovative product and service providers in one place, at one time? And then speak directly with those best suited to serve your business needs and improve your team’s efficiency! VetForum is the premier gathering... read more
by Kelly Baltzell | Oct 3, 2023 | Animal Health Industry - Views, Companion Animal - Views, Veterinary Practice - Views, Views
At no other time in recorded history have we been so inundated with marketing messages. One company combed through piles of data to glean that each person in the United States saw between 4,000 to 10,000 ads per day in 2022. Compare that to the 1970s when we saw... read more
by Bruce L. Truman | Sep 11, 2023 | Animal Health Industry - Views, Views
Whether you do a formal SWOT analysis or jot down plans for the upcoming year, every business wants to map out a plan for success. For most Veterinary practices, goals such as seeing more patients, improving revenue, reducing expenses, achieving a specific EBIDTA,... read more
by Bruce L. Truman | Aug 9, 2023 | Animal Health Industry - Views, Veterinary Practice - Views, Views
For this inaugural edition of Animal Health News and Views, we are going to take a look at the hot topics at recent national conferences, conventions and innovation summits. Over the past few months, I have attended the Animal Health, Nutrition, and Technology... read more
