Veterinary professionals have a wealth of knowledge, experience, and insight to share—but too often, their expertise stays within the walls of their practice. If you’ve ever thought about speaking at conferences, advising industry companies, or becoming more involved in shaping the future of veterinary medicine, now is the time to step forward. The veterinary industry is actively seeking engaged professionals who can offer practical wisdom and innovative ideas.
The good news? You don’t need to be a celebrity veterinarian to make an impact. You simply need to take the right steps to position yourself as an industry expert. Here’s how:
1. Update Your LinkedIn Profile: Make Your Experience Work for You
Your LinkedIn profile is your digital handshake to the world. If it hasn’t been updated in years, it’s time for a refresh. Key areas to focus on:
- Headline: Go beyond just your job title. Add descriptors that highlight your expertise. Example: Veterinary Technician | Speaker | Fear-Free Advocate | Industry Consultant
- About Section: Craft a compelling summary that tells your story. Why are you passionate about veterinary medicine? What areas do you specialize in? What contributions have you made?
- Experience & Certifications: Make sure your credentials, speaking engagements, published articles, and committee work are highlighted.
- Engagement: Start commenting on industry discussions, sharing insights, and posting about key experiences in practice. This builds credibility and increases visibility.
2. Get Listed on Connext.vet: The Industry’s Newest Expert Directory
If you want industry companies, event organizers, and associations to find you, adding yourself to Connext.vet is a must. This free veterinary-specific expert directory connects professionals with speaking, consulting, and advisory opportunities.
Connext.vet allows you to:
- List your areas of expertise (emergency medicine, practice management, behavior, etc.)
- Be discovered by conference organizers, veterinary companies, and media outlets
- Expand your network by engaging with other professionals in your field
Setting up a profile takes just a few minutes—and it puts you on the radar of those seeking veterinary experts.
3. Get Involved with Veterinary Associations
Associations offer numerous opportunities for members to share their insights, serve on committees, and even become speakers at industry events. Some key ways to get involved:
- Join committees or working groups. Many associations have committees focused on different aspects of veterinary medicine, from technician development to mental health initiatives.
- Submit proposals for speaking opportunities. Whether it’s NAVC, AVMA, or your state VMA, conferences are always looking for fresh perspectives from the field.
- Write for association publications. Many groups, like the VHMA, AAHA, and NAVTA, welcome submissions from members on topics that can help elevate the profession.
4. Network and Show Up
You don’t have to wait for someone to invite you to the conversation—put yourself in the room where it happens. Attend industry events, participate in webinars, and connect with others who can amplify your voice.
- Engage on social media: Follow industry groups on LinkedIn, Facebook, and Instagram and contribute to discussions.
- Attend networking events: Seek out small group gatherings or events like The Bridge Club’s Connection Circlesto meet influential peers.
- Collaborate with industry partners: Veterinary suppliers, pharmaceutical companies, and education groups are always looking for real-world voices to provide insights.
Final Thought: The Industry Needs Your Voice
The veterinary profession is evolving rapidly, and now more than ever, real-world insights from working professionals are essential. Whether you want to influence better patient care, advocate for your profession, or simply share your experiences, taking these small steps can open the door to bigger opportunities.
Ready to put yourself out there? Start today by updating your LinkedIn, adding yourself to Connext.vet, and connecting with an industry association. Your expertise is valuable—let’s make sure the industry knows it.