Source: Pet Food Processing 

On October 3, 2024, Ollie, a fresh dog food company, announced its acquisition of DIG Labs, an AI-driven pet health screening company. This acquisition enables Ollie to further its mission of improving dog health by incorporating AI-based diagnostic tools into its services. DIG Labs specializes in health screenings for dogs, including stool, weight, skin, coat, and dental health, using machine learning and image analysis. Ollie previously partnered with DIG Labs to offer free health screenings, which were highly valued by its customers.

Alongside the acquisition, Ollie introduced its new Foodback Loop™, a proprietary process leveraging over 20 million data points to enhance recipe development, portion recommendations, and personalized feeding plans. This system will provide real-time insights into pet health, improving food formulations and creating new programs like weight loss plans and stool health optimization. Ollie’s goal is to meet the growing demand for tech-enabled, personalized pet care, enhancing the health and wellness of dogs worldwide.

Read the full story HERE: https://www.petfoodprocessing.net/articles/18612-ollie-acquires-ai-pet-health-screening-company